PYME Center in Venture Café

The Business Development Center of the Eugenio Garza Lagüera Entrepreneurship Institute, in collaboration with Venture Café, presents the first SME Day of the year, focused on the digitization of SMEs.

We will start with the Zoho One Essentials Workshop. Learn about the 15 tools for sales, marketing, customer service, collaboration, productivity, finance, and human resources. Participants will learn how to optimize the management of their business as well as the criteria for obtaining a temporary 100% scholarship for the license of these tools.

Afterwards, we will celebrate the students of the “E-commerce: Build Your Online Store” course from the PyME SOS program, recognizing the effort and learning of those who took the step to professionalize and digitize their companies. We will learn about the success stories of these SMEs in their digital transformation process.

📅 Date: Thursday, January 29
⏰ Time: 5:00 - 9:00 PM
📍 Location: 2nd floor of Expedition FEMSA, as part of Venture Café
📝 Registration: https://forms.gle/N1eoPt2piYzetvaF7